A dedicated Atlassian practice.

Marketplace growth plays by its own rules. We built a pod to run them, diagnosis before spend.

Atlassian Marketplace app listing screenshot

Trusted by Marketplace partners

ElementsMarvelutionSolDeveloij-solutions

Atlassian is a dedicated practice at Toggle, run by senior operators.

Marketplace growth plays by its own rules. We built a pod to run them, diagnosis before spend.

Marketplace-native
Listings, launches & demand gen built for the Atlassian buyer
Senior operators
No junior account layer between strategy and execution
Fractional pod
A full team for less than one senior hire
One growth engine
Acquisition, conversion & retention on one team, one dataset
How we work

A fractional Marketplace pod. Audit to renewal.

Plug in a full team, or hand us one project. Either way, senior operators and a plan built for Marketplace.

01

Audit

Listing, funnel and analytics teardown that finds where growth is leaking

02

Strategy

A GTM plan built for how Atlassian buyers actually evaluate and buy

03

Design

Listing, creative and web that convert evaluators, not just visitors

04

Launch

Demand gen, version launches and co-marketing that compound

05

Track & Growth

Insightful, data-driven reporting that drives growth and expansion, not just dashboards

The work

Marketplace partners we've grown.

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One Keyword Pivot, 94.6% Lower Cost Per Conversion

Toggle pivoted Elements Publish's keywords to the knowledge management use case, then realigned the Marketplace listing to match.

Elements

-94.6%

Lower Cost Per Conversion

Over 3 months

+5,350%

Conversion Increase

From realigned keyword targeting

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Built From Zero, Now 87% of Traffic

With no competitor running paid campaigns, Toggle built Jenkins Integration for Jira's Marketplace channel from zero across Search, Display, and Video.

Marvelution

21x

ROAS

Over 6 months

4.1x

ROI Improvement

Tied to license revenue

Ready to get started?

Grow your Marketplace app

Book a 30-minute call. We audit your listing and funnel live, then tell you the biggest lever. No pitch deck.

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